Posts by Caroline Jennings

Caroline Jennings is a Growth Product Manager and Startup Advisor, specializing in 0-1 product builds that intersect digital health and behavioral science. Backed by five years of experience founding and scaling her own startup, Caroline brings deep business acumen and a proven track record of executing lean product strategies that seamlessly align user needs with business priorities. Through her articles, readers will gain actionable insights on navigating the early stages of product development, solving complex problems with limited resources, and building growth-focused strategies with empathy. When she isn't driving fast-paced product builds, she enjoys collaborating with creative teams and advocating for user-centric design in the healthcare tech space.

C

Caroline Jennings

Growth Product Manager and Startup Advisor

22 articles

The Founder Factor 7 min read

Marty Osborn on Creating a Company You, and Others, Want to Work For

Written by Caroline Jennings, Jun 15, 2023

Marty Osborn, Greenville SC business leader with Advoco Inc, gives perspective on building a positive company culture and a motivated team.

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The Founder Factor 5 min read

Brandy Amidon on Evolving from Employee to Executive

Written by Caroline Jennings, May 4, 2023

Brandy Amidon runs Brains on Fire, as well as serving as Traveler's Rest mayor. Read her business insights on the Designli blog.

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The Founder Factor 6 min read

Greenville Serial Entrepreneur, Michael Mino, on The Art of The Exit

Written by Caroline Jennings, Sep 21, 2022

Serial Entrepreneur and One Million Cups Organizer Michael Mino Shares Tips on When, Why, and How to Sell Your Business. Interview by Designli.

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The Founder Factor 5 min read

Greenville Entrepreneur Paige McPheely on Raising a $2.6MM Seed Round

Written by Caroline Jennings, Aug 31, 2022

Greenville, South Carolina entrepreneur Paige McPheely raised $2.6 Million for her startup, Base. Learn about Paige's story on Designli.co.

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The Founder Factor 7 min read

Scott Millwood on The Hidden Value of Prototypes

Written by Caroline Jennings, Aug 10, 2022

Scott Millwood, Greenville entrepreneur and founder of Yesflow, gives perspective on the value of software prototypes.

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The Founder Factor 5 min read

6AM City Co-Founders on Mastering the Science of Growth

Written by Caroline Jennings, Jul 20, 2022

Founders of 6AM City describe their successful ways to scale a business and achieve rapid, expansive, and sustainable growth.

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The Founder Factor 4 min read

Lelia King on Solving the South Carolina Tech Talent Ecosystem Puzzle

Written by Caroline Jennings, Jul 6, 2022

Lelia King saw her opportunity to create an organization that foster's South Carolina's tech industry and talent within it.

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The Founder Factor 6 min read

Beyond the Hustle: Jenna Spencer on Lifestyle and Building a Business

Written by Caroline Jennings, Jun 7, 2022

Jenna Spencer, the Greenville SC entrepreneur behind the $5MM AssistPro brand, discusses how to build a company that suits your lifestyle.

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The Founder Factor 8 min read

Austin Jones on an Unconventional Path to Success as an Entrepreneur

Written by Caroline Jennings, May 19, 2022

Austin Jones, Co-Founder of Daedalus Industrial and President of Materials Management, Inc., the path to entrepreneurship was not typical.

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The Founder Factor 5 min read

Mark Essex on Perseverance and Problem Solving

Written by Caroline Jennings, Nov 16, 2021

Mark Essex, founder of Methasoft, describes his unprecedented path to success and the skills that define his entrepreneurial journey.

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The Founder Factor 5 min read

Ryan Szrama on When [Not] to Pivot

Written by Caroline Jennings, Nov 2, 2021

In scaling his company to multi-million dollar revenue, Ryan Szrama decided to stay true to his ambitions and not needlessly alter course.

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The Founder Factor 4 min read

Bill West on Building to Sell

Written by Caroline Jennings, Jul 30, 2021

Bill West is a successful entrepreneur in Greenville, South Carolina. In this post, we learn about his current venture.

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The Founder Factor 5 min read

Craig Kinley on Stepping Away from Corporate America

Written by Caroline Jennings, Jun 2, 2021

Craig Kinley, founder of Growler Haus, shares his insights gained when stepping away from Corporate America and into the world of startups.

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The Founder Factor 6 min read

Adaptive Clothing Trailblazer Brenda Wilton on Perfecting Your Pitch

Written by Caroline Jennings, Apr 9, 2021

Brenda Wilton, Founder of Authored Apparel, gives insight on perfecting your startup's pitch and marketing language.

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The Founder Factor 5 min read

Phil Yanov on Hosting 605 Tech Meetups in the Southeast

Written by Caroline Jennings, Jan 15, 2021

Phil Yanov is a professional network builder in the Southeast, the mastermind behind Tech After Five events.

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The Founder Factor 5 min read

Zach Eikenberry on Pursuing Radical Ideas

Written by Caroline Jennings, Dec 14, 2020

Zach Eikenberry is a founder of NEXT High School, a public charter school in Greenville SC. Learn about Zach's passion for pursuing radical ideas.

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The Founder Factor 5 min read

Entrepreneurship Ecosystem Builder, John Moore, on Achieving Enlightened Self-Interest

Written by Caroline Jennings, Nov 25, 2020

John Moore, an Entrepreneurship Ecosystem builder in Greenville, South Carolina, is interviewed for his thoughts on community building.

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The Founder Factor 6 min read

Eric Dodds Uses Data to Drive Growth, Inform Strategy, and Keep Focus

Written by Caroline Jennings, Oct 14, 2020

Eric Dodds co-founded The Iron Yard in 2012 and in five years' time, grew it to the largest in-person code school in the world.

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The Founder Factor 5 min read

Matt Dunbar On Investor Relationship Management

Written by Caroline Jennings, Sep 24, 2020

Matt Dunbar manages a $50MM angel investment network in the Carolinas, named VentureSouth. We hear from Matt about fundraising as a startup.

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The Founder Factor 6 min read

Brice Bay on the Secrets to Success in Scaling a Business

Written by Caroline Jennings, Aug 25, 2020

Brice Bay, Greenville SC entrepreneur and Founder of 10Best.com and EnVeritas Group, explains his secrets to scaling a business

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The Founder Factor 6 min read

How Checkeeper CEO Justin Rockwell Created a $1MM Application By Solving a Simple Problem

Written by Caroline Jennings, Aug 7, 2020

Justin Rockwell, CEO of Checkeeper, built a $1 Million business by solving a simple problem, and testing and iterating over time.

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The Founder Factor 8 min read

John Sterling on Going Remote

Written by Caroline Jennings, Jun 8, 2020

John Sterling is the Owner of Foxfire, a warehouse software provider and ScanSource partner. He was also a Founder at Datastream.

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