Posts by Shawn Parrotte
Shawn Parrotte is a B2B Growth Marketer and SaaS Strategy Consultant, specializing in multi-channel demand generation and account-based program orchestration. Backed by over seven years of hands-on experience scaling startups and enterprise tech brands, Shawn has a proven track record of driving 2-3x pipeline expansion and accelerating customer acquisition across deep tech stacks including Salesforce, HubSpot, and Google Analytics. Through his articles, readers will gain data-driven insights on growth operations, hypothesis testing, and how to use design thinking to scale market share effectively. When he isn't engineering high-impact marketing funnels, this ICF-certified professional coach draws on his unique creative past as a professional New York musician who built a guitar YouTube channel to 20 million views.
How Emojis Can Boost Your App’s Engagement, Conversion, and Retention
Written by Shawn Parrotte, May 4, 2017
The popularity of emojis cannot be disputed, but are you using them to their maximum potential to increase engagement, conversion & retention of your app?
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Surprising Insights from Small Businesses Using DIY Website Builders
Written by Shawn Parrotte, Mar 9, 2017
Designli was featured in Clutch.co’s in-depth survey about DIY website builders. Let’s look at some statistics that stood out to us from Clutch’s research.
Mobile App or Responsive Website: Which is Best for your Business?
Written by Shawn Parrotte, Feb 9, 2017
Building a mobile asset for your company? How to you decide whether you should opt for an app or a responsive website? Find out the benefits to each here!
Designing a Flawless App Experience: 9 UX Research Techniques
Written by Shawn Parrotte, Jan 10, 2017
How does it feel to use your favorite mobile app? It’s easy and intuitive. These 9 UX research techniques show you how to make your app feel the same way.
App Analytics : How To Know If Your Users Love Your Digital Product
Written by Shawn Parrotte, Dec 27, 2016
Learn why app analytics are important and the three fundamental steps of using analytics in your app or digital product.
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