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How to Build a Pre-Launch Plan for Your Startup’s App
Written by Laura MacPherson, Jan 24, 2019
How do you turn your app idea into a successful business? A solid pre-launch plan is a great place to start.

7 Essentials for E-Commerce Success
Written by Laura MacPherson, Jan 10, 2019
In this post, let’s look at seven essentials of e-commerce success. We’ll break down why each is important and share practical tips on how to implement these essentials.

Rowland Savage Shares His Entrepreneurial Journey and Essential Advice
Written by Laura MacPherson, Jan 8, 2019
This founder used his experience in project management to invent an app that could cure some of his biggest professional headaches.

What Are the Options for Raising Startup Funds?
Written by Laura MacPherson, Dec 6, 2018
There are many routes that will lead you to the cash you need to get your startup running. Let’s take a look at 10 options for raising startup funds.

How Communities Increase Habit Formation (and Retain App Users)
Written by Laura MacPherson, Nov 29, 2018
Social rewards are a powerful way to build habits. Here are a few ideas to get your creativity flowing on how to use community to retain app users

Vickie Martini Shares Her Inspiration and Tells Her Startup Story
Written by Laura MacPherson, Nov 29, 2018
Vickie Martini, of Greenville South Carolina, is bringing her app idea to life with Designli's help. Learn about how she is building her digital startup.

Using the Manipulation Matrix for Ethical Behavioral Design
Written by Laura MacPherson, Nov 15, 2018
There’s a fine line between working toward positive behavior change and manipulation. Here's a helpful matrix to determine if you're on the right track with ethical behavioral design.

A Deep Dive on Variable Rewards and How to Use Them
Written by Laura MacPherson, Nov 8, 2018
Our brains find the anticipation enjoyable. In this post, we’ll take a deep dive on variable rewards and how to use them to retain users.

How to Uncover Your True Unique Value Proposition
Written by Laura MacPherson, Nov 1, 2018
If you’re struggling with how to differentiate, read on. In this article, we’re sharing 4 steps to uncover your true Unique Value Proposition.

5 Steps to Apply UX Principles to Build Better Enterprise Software
Written by Laura MacPherson, Oct 25, 2018
How can designers ensure that enterprise software is as easy to use as SaaS offerings? Here's how to apply UX principles to build better enterprise software.

Allan Symonette Shares His Mission to Promote Meaningful Giving
Written by Laura MacPherson, Oct 22, 2018
Allan Symonette shares the story of why he decided to create this app and what he learned along the way.

Kevin Nadeau, Founder of TLT, Shares His Story and Lessons Learned
Written by Laura MacPherson, Sep 26, 2018
Kevin Nadeau, a client of Designli, is building a custom web platform in Greenville, South Carolina. Here, we sit down and interview Kevin to learn more.

Rebecca Heiss, Founder of Icueity, Shares How She Helps Leaders to Shine
Written by Laura MacPherson, Sep 19, 2018
Rebecca Heiss, a client of Designli, is building a mobile app startup in Greenville, South Carolina. Here, we sit down and interview Rebecca to learn more.
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